SEO
Shopify SEO: From Zero to Page One in 90 Days
A step-by-step SEO framework built for Shopify product pages and collections.
Jordan Reyes 18 min read
Shopify stores compete against thousands of near-identical listings. Ranking on page one requires more than installing an SEO app.
Days 1–14: Technical foundation
Clean up duplicate collection URLs, add canonical tags, compress images to WebP, and lock down a fast theme with a Lighthouse score above 90.
Days 15–45: Content depth
Each collection page needs 300+ words of intent-matched copy above the product grid. Product pages should include a FAQ block and specification table.
Days 46–90: Authority and links
Guest posts, product roundups, and creator partnerships build the domain rating you need to outrank marketplaces.